Research Frontiers in Marketing: Dialogues and Directions: 1978 Educators’ Proceedings Series #43$35.00Add to cart
The Changing Marketing Environment: New Theories and Applications, 1981 Educators’ Conference Proceedings$35.00Add to cart
The Marketing Revolution: The Proceedings of the Thirty-Seventh Congress of the American Marketing Association$35.00Add to cart
Combined Proceedings: Marketing Education and the Real World and Dynamic Marketing in a Changing World$35.00Add to cart